![]() Navigating the GDPR (an EU law dictating how personal data can be collected and used) for the first time can be confusing.īut it’s important to protect people from getting spammed by unsolicited emails. No slipups, no extra work every time you want to send an email. The easier way is to use a dedicated email service like Brevo, where every campaign appears in the recipient’s inbox as if it’s meant for them only. You have to remember to do this every time or you’re likely to slip up like many companies before and expose your entire mailing list. The only way to send a mass email in Outlook where the recipients don’t see everyone else on the list is to add all of them in the Bcc section. How do you send a mass email and hide all the recipients in Outlook? Message a large list of people without them knowing ![]() It’s a cheaper option for companies sending low volumes of email but the risk is that it only takes one user to compromise an IP’s sender reputation for everyone. New accounts go through strict validation processes to guarantee security and deliverability for everyone using Brevo’s shared IP addresses.Ī shared IP address is one that’s shared by several users. Avoid email blacklistsīrevo works to protect sender reputations so you don’t get blacklisted. You also can set up marketing automation workflows that move contacts to certain lists once they fulfill specific conditions. Unsubscribers are automatically removed from lists while opt-ins are added. Keeping track of email contacts is easy with Brevo. ![]() You still lose time manually keeping your email list up to date with new subscribers and unsubscribers. Imagine adding your contacts manually every time you want to send a bulk email!Īnd if you want to email say, 5,000 people at once? Impossible with Outlook in one day. Sending a regular email newsletter can be a hassle with Outlook. One advantage of an email marketing service is that it gives you the tools to easily create emails that look good and display correctly on both desktop and mobile devices.īrevo, for example, gives you access to a library of email templates as well as a drag and drop email design tool.Ĭlean, well-designed emails that reflect your brand will catch readers’ attention and increase conversions.īelow is one such example from Daubner USA - a great-looking email complete with eye-catching visuals and call-to-action buttons, created with Brevo’s easy-to-use email builder. It’s hard to design emails from scratch without any coding or graphic design skills. If you insist on sending mass emails with Outlook, you’re going to face the following limitations: Things Outlook can’t do Create professional-looking emails that match your brand
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